pursuant to and for the effects of Art. 13 of the New European Regulation 2016/279 concerning the protection of individuals with regard to the processing of personal data (GENERAL DATA PROTECTION REGULATION - GDPR)

As required by the General Regulations on the Protection of Personal Data of the European Union (GDPR 2016/679, Article 13), before proceeding with processing, the interested party (user of the website is informed that personal data collected through the site are processed by the Company through IT and / or telematic tools, for the purposes indicated in this statement.

To this end, the Data Subject is subject to the Privacy Notice prepared by LORD S.r.l. (hereinafter also "LORD S.R.L." or "the Company" or "the Data Controller"), creator and promoter of the activities available on the website

Data controller
The Data Controller of personal data is LORD S.r.l., with registered office in Via della resistenza, 154 - 70125 - Bari (BA), e-mail
For further information regarding the rights of the interested party, please consider the Paragraph entitled "Rights of the interested parties" of this statement.

Treatment information
The personal data processed are collected directly by LORD S.r.l. or by third parties expressly authorized by the latter, or communicated by the Company to such third parties for the pursuit of the purposes described below.

Legal basis and purpose of the processing
The personal data provided by the user when browsing on the website are processed by the Data Controller in accordance with current regulations regarding the protection of personal data.
The legal basis of the processing is identified in the provision of its services by the Company, in the management and facilitation of the website, as well as in the establishment, execution and possible termination of the on-line sales contract concluded between the parties and in the obligations to the same contract connected and / or directly and / or indirectly deriving from it.
The processing of personal data by LORD S.R.L. is aimed at the pursuit of the following purposes:

1) REGISTRATION TO THE LORDLUXURYSTORE.COM NEWSLETTER: in case the user decides to subscribe to the " Newsletter", only following a possible specific consent, the personal data will be processed by the Data Controller sending commercial or promotional communications, updates related, for example, to latest trends, new arrivals, exclusive offers, special events and promotions. To unsubscribe from the newsletter simply click on the appropriate link at the bottom of the e-mails received or by writing to

2) REGISTRATION ON LORDLUXURYSTORE.COM: in the event that the user decides to register at, only following a possible specific consent, the personal data will be processed by the Data Controller for the purpose of registration on In particular, in the face of the conferment of your name, surname, e-mail address and the setting of an access password, these will be processed to create a personal account, to speed up the purchase process, to allow the user to view the status of orders and receive updates on purchases made, change personal settings and update the account, view the history of returns and requests for change of goods, save the favorite items in the Wishlist and to offer the opportunity to join in a the next time and if the user so wishes, to the loyalty programs that LORD SRL will decide to promote.

3) ONLINE SHOPPING ACTIVITIES: the personal data provided will be used for the establishment, management, execution and / or conclusion of the on-line sales contract. The data provided will be processed by the Data Controller for the purpose of managing the purchase order with reference, for example, to the activity of payment, shipping, taking charge of any returns, for customer assistance, for the execution of the purposes administrative - accounting related to the management of the order, for the fulfillment of obligations under current legislation. In case of payment by credit card, the key information for the execution of the transaction (credit / debit card number, expiration date, security code) will be processed by BANCA POPOLARE DI PUGLIA AND BASILICATA - PAYPAL - X-PAY or, possibly, companies in charge of anti-fraud control using an encrypted protocol and without any third parties being able to do so